Saturday, July 11, 2026

Pfizer "Eletriptan" Arcade Pod

Client: Pfizer Labs

Product: Game arcade booth and Mini game - interactive exhibition for "Eletriptan the drug of the future"

Materials / Fabrication: Coldrolled, plastics, wood, metalic grids, electric systems, PC.

Team / Staff: Estudio Virtual ltd.

Comments: Interactive promotion using a customized arcade booth for the launch of a brand new product in the medical market. The products created included: Industrial Design & User eXperience Design

Photo of the game pod at the event and renders, explosion view



Pfizer Eltriptan Arcade Pod


Pfizer Pod 1 Render









The mini game was designed for adults between 25 - 65 years. Mix between video footage and 3D animation.







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